A Sweet Reminder of Where Great Nonprofit Fundraising Ideas Come From

Austin’s efforts, successful in every respect, do well to remind nonprofits and charities alike of the very source of compelling fundraising ideas: the heart. Driven by a matter that was so dear to him, the boy, young as he was, managed to capture an audience of strangers and acquaintances with such earnestness and tenderness that they could not refuse to help him.

What comes from the heart also touches the heart; this is a concept that organizers should strive to apply when searching for gripping nonprofit fundraising ideas to attract potential donors’ attentions. Whether you’re running a campaign online, through a platform like eBay Giving Works, for example, or out in the real world, when you put a touch of your emotions and your passions into your fundraising efforts, success will come naturally.

http://ebaygivingwork.wordpress.com/2014/03/27/a-sweet-reminder-of-where-great-nonprofit-fundraising-ideas-come-from/

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eBay's team got to work building a fundraising program that could unleash the widespread generosity of its broad online community.