Hold an Online Charity Auction to Bring Bidding to the Next Level

Auctions are one of the most effective ways to raise funds for charity, especially if the organizers manage to get hold of paraphernalia closely associated with or once owned by celebrities. Of course, these events can be further improved by bringing them to an online platform, just like Pharrell did. Nonprofit organizations and other generous individuals can hold online charity auction programs of their own with the aid of platforms such as eBay Giving Works.

Fundraising through auctions can be exciting, especially when the bidding becomes heated and high numbers are exchanged. The competitive spirit can be heightened if auctions are brought online, as anyone from anywhere in the globe with a computer is free to bid in events that can last for days.

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eBay's team got to work building a fundraising program that could unleash the widespread generosity of its broad online community.