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Friday, March 28, 2014

Fundraising for Nonprofits, Lady Gaga and eBay build a Brave New World

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We’ve seen our fair share of celebrity charity auctions here at eBay Giving Works. We pride ourselves with how easy we’ve made it for stars like Scarlett Johansson, Christina Aguilera, and Ke$ha to use our platform when fundraising for nonprofits and charities they support.

Following in their footsteps, another big name in the entertainment industry has been making waves on eBay Giving Works. Lady Gaga recently partnered with our website to hold fundraising for nonprofits, putting the wardrobe she wore for her much talked-about Harper’s Bazaar cover photo shoot on auction until February 28, 2014. The proceeds of the event will benefit her charity, the Born This Way Foundation.

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eBay's team got to work building a fundraising program that could unleash the widespread generosity of its broad online community.


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