Packed with prized celebrity memorabilia and exclusive passes to highly anticipated occasions, this event was obviously aiming to have thousands of fans involved. The causes behind major online fundraising for nonprofits like these are certainly huge and significant, too. Specifically, the GRAMMY Foundation funds education programs, preservation initiatives, and other campaigns for the music industry across the country. For smaller-scale events like fundraising for your school or for the local animal shelter, you can organize more manageable events. How about a concert in the community rec center featuring regional bands? Perhaps you can put together an online yard sale and ask for donations like used musical instruments or even autographed items. These efforts would be easier to fulfill and still yield the turnout or proceeds you need.
http://www.ebay.com/gds/Nonprofit-Online-Fundraising-that-Music-Fans-Rave-About-/10000000204030806/g.html
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eBay's team got to work building a fundraising program that could unleash the widespread generosity of its broad online community.
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