AD (728x90)

Powered by Blogger.

Sunday, August 3, 2014

Raise More Money from Auctions

Share it Please
Holding an online auction is already a cost-effective way for nonprofit organizations to raise money, but there are simple steps you can do to raise even more money than you normally would in a live or silent auction. Here are three:

Provide high-quality images.

Most internet users respond more to visual images than text, so it’s important to grab their attention by providing high-quality images. These don’t have to be shots taken by professional photographers. They can simply be taken by someone in your staff who has a knack for photography. Remember, the more visually interesting your pictures are, the better chances you’ll have in getting high bids.

Include a detailed description.

Prepare a detailed description to accompany your pictures. Avoid sounding too generic, though, that the item sounds like a run-of-the-mill one. Avoid sounding too fancy either that internet users have no idea of what you’re talking about. For instance, if you’re putting jewelry pieces for auction, fast-fashion may be too flamboyant when describing them, so simply write the type of accessory, e.g. rhinestone, sterling silver, etc.

Set a deadline.

With most online auction resources, you can set a deadline for accepting bids. This creates a sense of urgency in your online audience, and pushes them to act quickly if they are interested in supporting your cause and getting the item you auctioned off.

Written by

eBay's team got to work building a fundraising program that could unleash the widespread generosity of its broad online community.


Post a Comment

© 2013 eBay Giving Works. All rights resevered. Designed by Templateism